We are thrilled to announce the launch of a stunning new website for our latest client, Gildridge Estate. At Web Design for Accommodation, we are constantly pushing the boundaries of what a hospitality website can achieve. Gildridge Estate is the perfect showcase of one of our new Next Gen Websites—combining breathtaking aesthetics with cutting-edge technical functionality.
Here is a look behind the scenes at how we brought the Gildridge Estate website to life in record time.
The Vision – High-End and Stylish
First impressions matter, especially in the accommodation industry. The brief for Gildridge Estate was to create a digital presence that perfectly mirrored the exceptional quality of the physical property. We designed a high-end, highly stylized interface that captivates visitors the moment they land on the homepage. With elegant typography, immersive imagery, and a sleek user interface, the website immediately communicates luxury and trust.
Seamless PMS API Integration:
One of the standout technical features of this Next Gen build is the deeply integrated booking experience. Instead of the standard industry practice of using a simple “Book Now” link that bounces users out to a third-party Property Management System (PMS), we utilized a full API integration.
What does this mean? It means the booking journey happens seamlessly on the Gildridge Estate website. Guests can check availability and select their dates. Only to complete their payment do they leave the site. This frictionless user experience is proven to reduce drop-offs and significantly increase direct booking conversion rates.
Built for the Future: Effortless Scalability
Gildridge Estate has exciting expansion plans, so they needed a website that could grow with them. We engineered the backend of this Next Gen website with flexibility in mind. As the estate plans to roll out additional accommodations over the coming years, we can easily add new properties and booking parameters to the site without needing a complete web redesign. It’s future-proof and ready to scale.
The Turnaround: From Concept to Launch in 1 Month
In the fast-paced hospitality sector, time is revenue. Despite the complex API integrations and the bespoke, high-end design requirements, our specialised team was able to take Gildridge Estate from initial concept to a fully live, booking-ready website in exactly one month.
Project Highlights at a Glance:
- Product: Next Gen Accommodation Website
- Design: High-end, luxury, and highly stylish
- Functionality: Full API integration with their PMS for a seamless, on-site booking experience
- Scalability: Custom-built to easily accommodate new properties over the next 12 months
- Production Time: 1 Month
Ready to upgrade your property’s digital presence? If you are looking for a high-end, Next Gen website that drives direct bookings and scales with your business, we can help.