What's this? A privacy policy tells site visitors what you do with their information.

What's this? It's the recommended way of having a mobile friendly website. Responsive designs will resize and arrange your website so that it is easily viewed no matter what the device it's viewed on. This is extremely important as nowadays most searches are performed on mobiles and tablets. Additionally it is recommended by Google and their search engine are now penalising websites that are not mobile friendly.

What's this? Clear call to actions tell your website visitor what to do - Book, Enquire, Call etc... Multiple call to actions at different points are proven to increase the number of enquiries.

What's this? Sites like TripAdvisor allow you to display your rating and reviews on your website. If you have good reviews make sure you shout about it!