Your Questions - Your Resource!

Welcome to Your Questions - Your Resource, the go-to resource for accommodation owners looking to optimise their online presence and maximise business success. In an age where the digital landscape is constantly evolving, keeping up with best practices in website management, search engine optimisation, online marketing, social media, and booking systems can be overwhelming. That's where we come in. You ask the question and we'll answer it!

Latest Questions & Answers

How do I know if I need a new website?

Determining whether you need a new website can be a crucial decision for your business, particularly as your online presence increasingly serves as the first point of contact for potential customers. Here are some key indicators that suggest you might benefit from a new or updated website: Outdated Design If your website looks dated compared…

How Can I Use MailChimp (or similar platforms) to Collect Emails and Improve Deliverability?

MailChimp and similar platforms are powerful tools for email marketing and can significantly enhance your email collection and deliverability. Here’s how: Email Collection: Improving Deliverability: By integrating Mailchimp or a similar platform into your email marketing strategy, you can optimize both the collection and deliverability of your emails, making your communications more effective and engaging.

How Can I Use Email Marketing to Keep Guests Coming Back?

Email marketing is a powerful tool to keep your guests engaged and encourage repeat business. Start by collecting emails at the time of booking and consider setting up a post-stay survey. Utilise these emails to send monthly newsletters that offer exclusive deals, showcase new features or rooms at your property, or simply keep your audience…

How do I choose the right colours for my accommodation website?

Understand Your Brand Consider Psychology of Colors Look for Inspiration Practical Tips Tools You can use various online tools to help choose a palette, such as:

How can I manage my online reputation?

Online reviews play a huge role in a guest’s decision-making process. Here’s how to manage your online reputation:

What are some effective social media strategies for promoting my accommodation?

Social media can be a powerful tool for attracting guests. Here are some strategies:

How can I optimise my website for search engines (SEO)?

Search Engine Optimisation (SEO) is key to ranking higher in search results. Here are some basics: